Barking Carnival

playing America's Game in America's Stadium. The Cowboys hosted Tennessee in a relatively meaningless pre-season game last Friday night -- and the game finished in the Top Twenty in prime time ratings for the week. Over 6.6 million viewers tuned in to make it the most watched sporting event of the week. Fox assumed (correctly) that a lot of folks would tune in to see the latest Jerry Jones allegiance to excess.

The Pac 10 and Big 12 are getting ready to dump the Holiday Bowl as its showcase bowl match up and put the Pac 10's runner-up team and the Big 12 #3 team in the Alamo Bowl The San Antonio-based bowl is boosting its payout to $3 million per team - which is $650,000 more than the Holiday Bowl will pay. The change will take effect after the 2010 season, and it is expected to

...or at least restrict those who aren't paying them for the privilege. The Southeastern Conference announced new rules that would restrict media outlets in terms of use of video, audio, photographs and digital descriptions of any and all SEC events, from games to practices and press conferences. After hearing from just about every media outlet outside of their TV partners ESPN and CBS, the SEC has indicated that maybe they were a little quick

the ACC, Big 10, Big East and the Pac 10. Heading into the 2009 football season, the Southeastern Conference is begining a 15-year deal with ESPN and CBS that makes the conference "A First Among Equals" in the BCS. While the numbers are staggering in terms of money flowing to SEC schools, the ramifactions of the contracts reach beyond the bottom line. But first and foremost, it is the money that catches your attention. REVENUE "Timing Is

...and the ACC, Big 10, the Big East and the Pac 10 with their new TV contract. ESPN Regional Television, the new over-the-air syndication home for some Southeastern Conference programming , announced a regionally syndicated college sports package that will air in more than 73 television markets including Dallas-Ft. Worth, Houston and San Antonio. The regional package will be branded as the SEC network, and it will broadcast 13 SEC football games across the

While Roger Federer was winning a record 15th Grand Slam Tennis title at Wimbledon, Tiger Woods was winning his own golf tournament, the AT&T National. He was also getting slightly better TV ratings. Woods continues to be a ratings goldmine for the PGA Tour. The 4.6 rating for Sunday's final was 207% higher than last year's final round when Tiger was out after knee surgery. Federer's five-set win over Andy Roddick pulled a 4.2 overnight

Over the past 40 years, the concept of a student-athlete representing his college in athletics has been reshaped until their were two new categories: Revenue sports (football & men's baskeball) Everything else. The Congressional Budget Office recently looked at the big-time athletics programs at NCAA institutions and decided that the connection between those programs and their Universities is as weak as Henry James' grip on reality. The CBO put out a report Wednesday that at least 90 Division

While the Dallas Cowboys struggle on the field, Jerry Jones is trying to deal with the current financial crunch that has him looking for some relief on his debt for the new stadium. Jones and his financial partner, American Bank, are looking for new investors to help relieve the high interest payments that are the result of Jerry's use use of Auction Rate Securities. Jerry wants to borrow $350 million by Dec. 1, in order to

Dallas Cowboys: Still America’s Team

Goodbye San Diego, Hello San Antonio

The SEC Trying To Restrict Media Coverage

The SEC TV Contract – What it Means to The Big 12

ESPN, SEC to reach into Big 12 Territory…

Golf Prick > Tennis Bum

Big Time College Athletics: The Taxman Cometh

Jerry Jones Looking For an Extra $350 Million

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