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Posted by srr50 on December 23rd, 2009 under Basketball
A college basketball game in a pro football arena turned out to be a ratings winner as the Horns 103-90 win over the Tar Heels drew almost 3 million viewers to the ESPN Telecast.
The game drew a 2.1 rating to go with over 2.9 million viewers, making it the most-viewed early season game (October through December) on ESPN in three years.

The Texas-North Carolina Game is the highest rated, most-viewed college basketball telecast of the season on any network, broadcast or cable.
The Big 12 currently has the #1 and #2 teams in the nation and ESPN is poised to take advantage of the situation on its Big Monday schedule. There are eight Big 12 matchups scheduled beginning Jan 11, 2010, and seven of the eight will involve either Kansas or Texas — or both. Kansas visits Texas on Feb. 8th as part of the ESPN lineup.
BatesHorn said:
December 23rd, 2009 at 9:11 am
It’s because Texas Tech is awesome.
NachoLibra said:
December 23rd, 2009 at 9:28 am
Do all the fans at Jerryworld who glued their eyes to the Jerrytron count in the ratings?
UT_BKC said:
December 23rd, 2009 at 10:14 am
Jan 7: #1 vs #2 UT
Jan 8: #1 vs #2 UT
Lots of big time TV exposure. Hopefully both will be ‘upsets’ as well.
Hornmatic said:
December 23rd, 2009 at 10:18 am
Just think if we would have played Wisconsin…
dick said:
December 23rd, 2009 at 12:36 pm
People tuned into see Bruce Springsteen
SL Xpress said:
December 23rd, 2009 at 1:03 pm
UT_BKC, the game is Feb. 8.
Chances are, it won’t be #1 versus #2. If even one team is undefeated it will be epic. Heck, it will be epic if both teams have a loss.
If they’re both still undefeated, it’s going to be off the charts.
panchoclaus said:
December 23rd, 2009 at 2:04 pm
Should we not be using our basketball power to influence our TV package?